November 3 / 10
Posted in Puma / секреты


Наши дружеские отношения с Российским представительством Puma дают вам не только возможность тратить, но и возможность зарабатывать

Внезапно в отделе маркетинга, ищут человека способного…далее собственно сабж:

Responsible for driving and ensuring the overall brand presentation at retail and wholesale, including all aspects as it relates to in-store signage/POP, windows, advertising, marketing, consumer events.

Key Job Responsibilities:
· Execute the rollout of Russia Retail&Wholesale marketing and advertising campaigns.
· Plan and execute store specific events, traffic-driving actions on time and to budget.
· Follow and utilize marketing timelines and tools as set by the Marketing Dept.
· Implement local standards, develop, translate, price and proof all Retail&Wholesale store related marketing initiatives including POP and in store graphics design and production.
· Coordinate ?package? to ensure timely and intact delivery of creative resources/marketing (ad copy, graphic design and sign packages) to Retail&Wholesale stores
· Reporting on campaigns/events results, tracking the documentation.
· Execute campaigns within an approved project budget and through effective tracking and control of project costs
· Act as liaison between Russia Retail and Marketing departments to ensure communication of brand message/initiatives occurs
· Partner with Russia Visual Merchandising team to provide support on future campaigns and in store signage

Qualification Requirements
· Strong PC skills, including graphic programs
· Excellent verbal and written communication skills ? (English)
· Marketing degree or equivalent
· Experience in coordinating the brand presentation at in-store environments
· Coordinating BTL campaigns and events
· Experience in setting signage programs, window campaigns and general retail marketing standards
· Two years retail-marketing experience preferably with clothing lifestyle brand
· Travel to stores across the country
· International mindset

To apply the job, please send your application together with personal resume in English to eugenia.guslyarova@puma.com directly, e-mail subject – Marketing BTL executive


И не волнуйтесь, все это под чутким руководством:


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One Response to “puma rus marketing BTL executive”
Lars | February 9, 2011

i think i was reading about this on NYT yesterday